Author Archives: Nikki

Take Your Business to the Next Level — 5 Tips from Small Business Experts

  Originally published on blogs.constantcontact.com - Written by Kathryn Mahoney To gear up for Small Business Saturday, Marketing Edge Consulting Group and Ribbon Videocasting Services in conjunction with Constant Contact are hosting the Small Business World Summit, Friday, November 23 through Monday, November … Continue reading

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8 Things Small Businesses Must Know About the Future of Mobile Marketing

Originally published on blogs.constantcontact.com - Written by Ryan Pinkham “It’s not the third screen or second screen­—it’s the first screen. It’s one of the few things we walk around with all day. We sleep with it within an arm’s reach and, for … Continue reading

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A New Facebook Feature That Could Change the Way You Think of Fans … And Other Hot Topics

Originally published on blogs.constantcontact.com - Written by Susan Solovic For years, businesses have looked at new fans as the holy grail of Facebook. But what if there was something better? Another level of fandom where people who “Like” your Facebook Page don’t … Continue reading

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6 Power Moves for Images That Attract, Engage, and Convince

Originally published on blogs.constantcontact.com - Written by Pamela Wilson Have you ever noticed how much you have to read every day? The people on your email list are no different. We’re all processing information from the time we get up until the … Continue reading

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Market to Your Sweet Spot for Small Business Success

Originally published on blogs.constantcontact.com - Written by Susan Solovic Why are you in business? Seems like the answer is obvious—right? You’re in business to make money, or at least that should be one of your top priorities. But successful businesses realize there … Continue reading

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“4 Questions for Your Holiday Marketing Campaign”

Originally published on blogs.constantcontact.com - Written by Blaise Lucey It may be too early to start chopping down pine trees or even unrolling the Thanksgiving decorations for that matter, but it’s never too early to start planning what your business is … Continue reading

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“11 Mistakes That Make Your Email Newsletter Absolutely Unreadable”

Originally published on blogs.constantcontact.com –  Written by Blaise Lucey Even after you’ve cleared the hurdle of email design, the actual content of an email marketing newsletter can trip you up at the finish line. Everything from colors, to images, to indentation all play … Continue reading

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Facebook Profile vs. Page: What’s the Difference and Why It Matters

Did you know that it is against Facebook’s Terms of Use to have a business set up as a Personal Profile?  Facebook requires that “What’s the difference?” you ask.  ”Why does it matter?” Facebook set Fan Pages up specifically to … Continue reading

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“8 Tips for Getting Customers Ready for the Holidays with Social Media and Email Marketing”

Originally published on blogs.constantcontact.com 9/5/12 – Written by Ryan Pinkham Let’s be honest: small businesses have a lot of competition during the holiday season. For the “big guys”, waiting for the end of November is fine. They can unleash an onslaught of … Continue reading

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“Is LinkedIn Actually Becoming the Facebook for Professionals? And Other Hot Topics”

Originally published on Blogs.ConstantContact.com 9/7/12 – Written by Ryan Pinkham “LinkedIn? It’s like Facebook, but for professionals.” It’s a comparison that people love to make when asked the question: what is LinkedIn? And it’s a comparison that LinkedIn liked to avoid … Continue reading

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