Category Archives: Online Marketing
The Plus (and minus) of Google’s “Search Plus Your World”
If you are hooked into Google+, you have access to a whole new way of searching the Web. Sign into your Google+ account, then search something you’re fond of using Google. Google will produce its usual plethora of results. But … Continue reading
Social Media Madness!
You’re a smart and savvy business-owner. You understand that, like it or not, Social Media is becoming a very important part of the arsenal of online marketing tools available. A Facebook “fan” page is searchable, increasing your organic search engine … Continue reading
Web Programming Trends for 2012
Staying on the crest of the new wave of web design. Building on our last article, we’d like to mention a few of the most prominent things to keep in mind regarding the programming of your new website in 2012. … Continue reading
Top 5 Effective Website Design Techniques for 2012
As we sail into the new year, full of new connections to be made and new goals to reach, it behooves us to take a look at the up-and-coming website design techniques that can help us to achieve our digital potential. Your … Continue reading
Are You Usable?
If you have a website associated with your company, you have probably discovered a “universal truth”: getting visitors to your site is only half your battle in the war that is Internet Marketing. The other half of your battle is … Continue reading
The Perks of Customer Reviews
When building an online store for a client, Innovative Global Vision always encourages the inclusion of the ability for customers to leave reviews on products. It is surprising how often online retailers balk initially at the idea of allowing the … Continue reading
IGV Project Review: One Lucky Dog Bakery
E-commerce solutions have always been a top contender in IGV’s line-up, allowing us to provide our web design customers with highly-functional, SEO friendly, customized online stores. With the recent launch of OneLuckyDogBakery.com, IGV has taken our e-commerce solution to the next level … Continue reading
Why Bother to Blog?
Being in the business of website design, development and hosting, IGV often runs into resistance when we encourage including a blog in a client’s site. “Do I really need a blog?” “But it’s so much work!” “I have no idea … Continue reading
Get Answers with Google Analytics
Many businesses, whether online or brick and mortar, have a website nowadays. Yours may be no different. In the massive community that is the internet, how do you know if your customers are getting to your site? Are they finding … Continue reading