Innovative Marketing Tips

Are you a small brand or someone who is launching a brand new business? Have you been wondering how you are going to find ways to attract customers and create awareness? Influencer marketing may be the answer to your problems!

The key to improve local SEO is to do things the right way for the right reason. We will give you a few tips that are tried and true for improving local SEO rankings for businesses with multiple locations.

There is an interesting thing about marketing, it is always changing. We recently received an inquiry from someone who wanted me to do email marketing to a list they were going to purchase on behalf of a client they had. Our heart sank.  Let me start by saying, if you are buying lists to market to your audience, stop. Stop right now. Today, there is no faster way to get blacklisted on Google than the market to an email list you do not have permission to contact.

As business owners we work hard to provide quality products and services to others.  No one ever goes into business trying to do a bad job.  Yet stuff happens.  Sometimes there are things that we can’t control, other times there are people that are impossible to please.  At the end of the day, the internet can make or break our online reputation.  Bad reviews can really cause problems.

What does it mean to “go viral” anyway? Typically, a post that is viewed by thousands upon thousands of people in a very small amount of time. What topics make great viral posts? Posts about two-headed cats and maybe a Karen Meme these days.

It is so important to follow the guidelines that Google gives us to properly catalog our online videos. Google wants to be the best, so they tell you how to help them find your video content. The trick? You have to know to look for the best practices and we are here to help.