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May 15, 2024

In the fast-paced digital world, ensuring your website stays compliant with changing regulations is critical. From accessibility standards to data privacy laws, legal compliance can come across as complicated and overwhelming due to its ever-changing nature.

Our Latest Blogs

How to Effectively Use Email Marketing for the Holiday Season

October 22, 2024

The holiday season is just around the corner, and if you haven't started planning your marketing strategy yet, now is the time. As consumers actively seek out deals and promotions during this busy shopping period, email marketing becomes an invaluable tool for connecting with your audience and driving sales.

Should My Website Have a Chatbot?

September 30, 2024

Have you ever noticed a chatbot popping up while browsing a website, offering help or answering questions? You likely have! Chatbots have quickly become a popular feature in online customer service and user engagement.

How to Improve Local SEO with Multiple Locations

September 30, 2024

Do you have a business with multiple locations and find it challenging to achieve effective local SEO results? You're not alone. Managing local SEO for multiple branches presents unique challenges, such as keeping your business visible in each local search while maintaining consistency across the board

The Relationship Between an Up-to-Date Website and User Trust

August 26, 2024

Have you ever visited a website that looked outdated or neglected? Maybe the design was old-fashioned, the content was stale, or the site was difficult to navigate? It likely made you question the credibility of the business behind the website.

Does Your Business Really Need a Website?

August 26, 2024

To grow your business today, having an online presence is no longer optional—it’s essential. Whether you're a small local business or a large corporation, the internet is where your customers are searching for products and services.

7 SEO Benefits of Blogging for Your Business

July 19, 2024

Blogging offers immense potential for businesses, especially when it comes to search engine optimization (SEO). By utilizing the benefits that blogging provides, your business can significantly improve its online presence.

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October 4, 2021

Innovative Global Vision Honored with NSME Excellence Award

Author: Karen Leonard

—Innovative Global Vision (IGV) was honored as the recipient of the 2021 National Sales & Marketing Executives (NSME) Akron/Canton™ Achievements in Excellence Award™. Karen Leonard, chief marketing strategist for IGV, accepted the award during the gala event on September 30.

August 2, 2021

How to Create Engaging Video Marketing Content

Author: Karen Leonard

The rising trend of video content consumption continues to dominate the digital marketing landscape. Many apps like LinkedIn, TikTok, YouTube, and Instagram find success in focusing on video content. Web users […]

July 2, 2021

5 Tips for a High Converting Landing Page

Author: Karen Leonard

Do you have a digital advertising campaign in place? Or do you make use of search engine optimization? Where do visitors land when they click on the link to go […]

May 28, 2021

How To Build and Monitor Google Reviews for Business

Author: Karen Leonard

As your community opens back up, many people are excited to support local businesses. You may anticipate more foot traffic or local business online or offline. To prepare for this, […]

May 7, 2021

How the New iOS 14 Update Could Affect Your Facebook Ads

Author: Karen Leonard

Apple’s iOS update is available. One of the main concerns is that with this iOS update Facebook and Instagram apps will now have to ask permission to track private user […]

April 30, 2021

Top 5 Ways to Support A Small Business on Social Media

Author: Karen Leonard

To kick off the new month, it is National Small Business Week! At the start of the pandemic, many were eager to support local and small businesses. But that enthusiasm […]