Innovative Marketing Tips

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7 SEO Benefits of Blogging for Your Business

July 19, 2024
Blogging offers immense potential for businesses, especially when it comes to search engine optimization (SEO). By utilizing the benefits that blogging provides, your business can significantly improve its online presence.
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Innovative Ideas for Smarter, More Effective Marketing

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How Much Does Email Marketing Cost?

March 3, 2025
Email marketing is one of the most powerful and cost-effective tools for businesses. With the ability to reach customers directly, nurture leads, and drive conversions, it remains a key component of digital marketing strategies. 
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How to Optimize Your Website for Featured Snippets in Google Search

January 6, 2025
Have you ever noticed how some search results provide immediate answers right at the top of the page? Wouldn’t it be amazing if your content could appear there? Those highlighted answers are called featured snippets, and they can dramatically increase your website’s visibility and drive more traffic to your site.
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How to Improve Local SEO with Multiple Locations

January 1, 2025
Do you have a business with multiple locations and find it challenging to achieve effective local SEO results? You're not alone. Managing local SEO for multiple branches presents unique challenges, such as keeping your business visible in each local search while maintaining consistency across the board
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How Interactive Content Can Improve Website Engagement

December 30, 2024
Are you struggling to keep users engaged on your website? Do you feel like visitors quickly leave without interacting with your content? If you're looking for effective ways to boost user interaction, you’re not alone. Many businesses face this challenge, but there's a powerful solution - interactive content.
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How to Boost Social Media Engagement in a Crowded Market

December 24, 2024
Have you ever felt your social media posts get lost in a sea of content? Don’t worry, you’re not alone. With millions of businesses fighting for attention in a crowded […]
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Boost SEO with Blogging: Improve Website SEO

November 24, 2024
Are you searching for strategies to enhance your website’s visibility in search engine results? If so, blogging is an essential tool you may be overlooking. A well maintained blog does more than just provide value to your readers—it can significantly boost your search engine optimization (SEO) and drive organic traffic to your site.  
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November 23, 2021
Content Marketing – Hot Technology Trends 2022

Content creation for your digital marketing strategy has been evolving over the last decade. With advancements in AI, content marketing strategy has become one of the best ways for companies to be found when a potential customer is looking for your product or service.

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October 4, 2021
Innovative Global Vision Honored with NSME Excellence Award

—Innovative Global Vision (IGV) was honored as the recipient of the 2021 National Sales & Marketing Executives (NSME) Akron/Canton™ Achievements in Excellence Award™.  Karen Leonard, chief marketing strategist for IGV, accepted the award during the gala event on September 30.

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August 2, 2021
How to Create Engaging Video Marketing Content

The rising trend of video content consumption continues to dominate the digital marketing landscape. Many apps like LinkedIn, TikTok, YouTube, and Instagram find success in focusing on video content. Web users […]

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July 2, 2021
5 Tips for a High Converting Landing Page

Do you have a digital advertising campaign in place? Or do you make use of search engine optimization? Where do visitors land when they click on the link to go […]

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May 28, 2021
How To Build and Monitor Google Reviews for Business

As your community opens back up, many people are excited to support local businesses. You may anticipate more foot traffic or local business online or offline. To prepare for this, […]

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May 7, 2021
How the New iOS 14 Update Could Affect Your Facebook Ads

Apple’s iOS update is available. One of the main concerns is that with this iOS update Facebook and Instagram apps will now have to ask permission to track private user […]

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