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Should Businesses Be Worried About a Lawsuit for Website Accessibility?

June 30, 2022
American businesses received 265,000 website accessibility demand letters in 2021 for violations of accessibility standards. In many cases, if the problems are not solved, it can lead to costly website accessibility lawsuits. Learn more about how to avoid this fate on our website.
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Our Latest Blogs

Google Search Algorithm Core Update Completed June 2022

September 7, 2022
Google will continue to change. What works today for your marketing efforts may not work the same way tomorrow. The big thing Google is known for doing is rewarding companies for doing things the right way, and for the right reasons.
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Should Businesses Be Worried About a Lawsuit for Website Accessibility?

June 30, 2022
American businesses received 265,000 website accessibility demand letters in 2021 for violations of accessibility standards. In many cases, if the problems are not solved, it can lead to costly website accessibility lawsuits. Learn more about how to avoid this fate on our website.
read more

Video Best Practices in Marketing and Advertising

June 27, 2022
Online Video Streaming is Changing the Industry Best Practices for Videos Online are really important today. It’s no secret that the last two years have changed our lives.  What many […]
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GA4 and Your Digital Data 

June 3, 2022
While Universal analytics collected everything a used did while they were on your website, GA4 is based on an event happening in the user's journey.
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How Can a Chatbot Change the Game for Your Company?

April 18, 2022
Chatbots are revolutionizing customer service for many companies around the world. In simple terms, chat bots allow instant communication between your company and its customers. But that's not all! Thanks to digital advances, chat bots can also use conversational artificial intelligence. Conversational AI in tandem with chatbots, elevate the customer service experience. Making it a huge win for companies.
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Preparing Our Customers for PHP 7.4 end-of-life on November 11, 2022 

April 4, 2022
Now, you may be wondering what that has to do with me and my website. The answer…everything!   We will spare you the eye-glazing technical updates that went into PHP 8 and focus on how this official announcement impacts your website.
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March 7, 2022
3 Tips For Businesses with Multiple Locations to Improve Local SEO

The key to improve local SEO is to do things the right way for the right reason. We will give you a few tips that are tried and true for improving local SEO rankings for businesses with multiple locations.

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February 28, 2022
Should You Buy Marketing Lists?

There is an interesting thing about marketing, it is always changing. We recently received an inquiry from someone who wanted me to do email marketing to a list they were going to purchase on behalf of a client they had. Our heart sank.  Let me start by saying, if you are buying lists to market to your audience, stop. Stop right now. Today, there is no faster way to get blacklisted on Google than the market to an email list you do not have permission to contact.

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February 28, 2022
What Should You Do With a Bad Review?

As business owners we work hard to provide quality products and services to others.  No one ever goes into business trying to do a bad job.  Yet stuff happens.  Sometimes there are things that we can’t control, other times there are people that are impossible to please.  At the end of the day, the internet can make or break our online reputation.  Bad reviews can really cause problems.

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February 28, 2022
Must Social Media Posts Go Viral to Be Effective?

What does it mean to “go viral” anyway? Typically, a post that is viewed by thousands upon thousands of people in a very small amount of time. What topics make great viral posts? Posts about two-headed cats and maybe a Karen Meme these days.

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February 28, 2022
What is the Best Practices for Using Video on My Website?  

It is so important to follow the guidelines that Google gives us to properly catalog our online videos. Google wants to be the best, so they tell you how to help them find your video content. The trick? You have to know to look for the best practices and we are here to help.

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January 28, 2022
What is Live Streaming? – Technology Trend 2022

The USA has seen an uptick in “live streaming” as a response to COVID 19. Businesses continue to change strategy during the pandemic to reach more customers. Understandably, live streaming gained significant traction as in-person shopping was restricted. Now that consumers are adapting to this type of content, how can businesses best use it to convert sales?

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