August 26, 2024

To grow your business today, having an online presence is no longer optional—it’s essential. Whether you're a small local business or a large corporation, the internet is where your customers are searching for products and services.

Innovative Ideas for Smarter, More Effective Marketing

Why Most Trade Business Websites Don’t Generate Leads and How to Fix It

April 29, 2026

Is your trade business website not generating leads? The issue isn’t more traffic, it’s structure. Learn how clear messaging, search alignment, trust, and simple actions can turn your website into a consistent lead-generating system.

Your Website Is a Business Asset, Are You Treating It Like One?

March 26, 2026

Your website isn’t just a brochure; it’s a business asset. Learn how website hosting and maintenance impact risk, performance, and growth through structured oversight and proactive management.

The Best Time to Build Reviews Isn’t During Busy Season. It’s Before.

March 24, 2026

Online reviews before busy season matter most. Build trust early, improve visibility, and influence customer decisions before they ever reach out. Timing your review strategy makes all the difference.

How the LinkedIn Algorithm Actually Works (And What to Focus on Instead of Guessing)

March 20, 2026

The LinkedIn Algorithm isn’t random. It rewards attention, conversation, and consistency. Focus on strong hooks, clear formatting, and meaningful engagement to grow your reach strategically.

How Long Does SEO Take? Why Starting Early Matters

February 24, 2026

Most businesses start SEO when they need results fast, but that’s already too late. The real advantage comes from starting early. Here’s why timing, consistency, and strategy determine whether SEO becomes a growth driver or a missed opportunity.

Should I Let AI Build My Website? What Business Owners Need to Know

February 24, 2026

AI can build your website, but it can’t manage it. Learn the risks, limitations, and why professional oversight is essential to protect your leads, performance, and long-term business growth online.

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December 4, 2012

Take Your Business to the Next Level – 5 Tips from Small Business Experts

Author: Karen Leonard

To gear up for Small Business Saturday, Marketing Edge Consulting Group and Ribbon Videocasting

November 27, 2012

8 Things Small Businesses Must Know About the Future of Mobile Marketing

Author: Karen Leonard

Originally published on blogs.constantcontact.com – Written by Ryan Pinkham “It’s not the third screen or second screen—it’s the first screen. It’s one of the few things we walk around with […]

November 20, 2012

A New Facebook Feature That Could Change the Way You Think of Fans… And Other Hot Topics

Author: Karen Leonard

For years, businesses have looked at new fans as the holy grail of Facebook. But what if there was something better? Another level of fandom where people who “Like” your […]

November 13, 2012

6 Power Moves for Images That Attract, Engage, and Convince

Author: Karen Leonard

Originally published on blogs.constantcontact.com – Written by Pamela Wilson Have you ever noticed how much you have to read every day? The people on your email list are no different. […]

November 6, 2012

Market to Your Sweet Spot for Small Business Success

Author: Karen Leonard

blogs.constantcontact.com – Written by Susan Solovic Why are you in business? Seems like the answer is obvious—right? You’re in business to make money, or at least that should be one of […]

October 23, 2012

4 Questions for Your Holiday Marketing Campaign

Author: Karen Leonard

blogs.constantcontact.com – Written by Blaise Lucey It may be too early to start chopping down pine trees or even unrolling the Thanksgiving decorations for that matter, but it’s never too early […]

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